About
Getting Started with Generative AI is a practical and accessible introduction for leaders and professionals who want to understand what generative AI is and what it means for their organization. This program demystifies the technology behind tools like ChatGPT, Copilot, and other AI assistants, focusing on what leaders need to know to make informed, strategic decisions. Participants will learn how generative AI creates new content, insights, and opportunities not through coding or technical detail, but through clear explanations and real-world business examples. Through interactive discussions and case studies, we’ll explore how generative AI is transforming industries such as marketing, finance, healthcare, and the public sector. We’ll also address the crucial topics of ethics, governance, and organizational readiness ensuring participants understand both the potential and the boundaries of AI in the workplace. By the end of the session, participants will be able to: • Explain what generative AI is in plain language. • Recognise practical use cases that drive business value. • Identify risks, governance needs, and organizational implications. • Begin shaping a strategic approach to AI adoption within their teams. This course is designed for executives, managers, and professionals who want to build confidence in leading conversations about AI without requiring any prior technical experience.

